Social Media

6 Steps You Can Take TODAY to Brand Your Blog Better

February 7, 2019

Hey—want some one-on-one help getting this set up? Book a 20-minute consultation and we can work through it via video chat!

Branding is an incredibly important piece of having a successful blog. With so many blogs out there, the look and feel of your site can make or break your success. But that can be so intimidating. A solid brand can take weeks or months to develop. Who has the time for that?!

Luckily, there are six simple things you can cross off your list today to brand your blog better. They don’t take up too much time, but they’ll have a huge impact on your blog.

How I Make My Blog Graphics in 15 Minutes or Less

April 11, 2017

When you're a blogger with a full-time job, your time is valuable. So, how can you blog productively? Design productively! Here's how I make my blog graphics in 15 minutes or less so I can get back to the important things in life.

Hey—want some one-on-one help getting this set up? Book a 20-minute consultation and we can work through it via video chat!

When you’re a blogger who works full-time, productivity is a huge priority. (Okay, who are we kidding? Productivity is a huge priority for everyone.)

One easy way to be more productive is to speed up the amount of time it takes for you to create your blog graphics. Here’s how I create my blog graphics in 15 minutes or less, without sacrificing on quality or design.

How Not to Grow Your Twitter Following (& how to grow it instead!)

June 29, 2016

A few years ago, as I was just getting started with my blog, I got some advice on how to grow yourTwitter following. She told me that I could grow my current following (about 400 followers) to 5,000 within two months.

Sound too good to be true? I mean, technically it wasn’t. I did, in fact, grow my following to 5,000 followers (though it did take a little longer than two months) using her technique.

But it really wasn’t a great strategy, and I wouldn’t recommend it to anyone.

So, what’s the strategy? Follow for Follow.

How to Create On-Brand Social Media Templates

December 10, 2015

Consistency is a super important aspect of branding. And design is, obviously, a big part of that.

You want to make sure all of your design work is on-brand. So, how do you do that when different social media sites require different things?

The easy answer? Templates.

The #1 Trick to Get the Most Out of Twitter

November 16, 2015

As my blog and business continue to grow, I’ve started following more and more people on Twitter. It’s an awesome place to network and share my content.

Especially since I’ve started joining Twitter chats, my Twitter feed has gotten a bit… out of control.

Luckily, I found the #1 trick to get the most out of Twitter, even when you’re following a bagillion people.

How Twitter Chats Work

October 5, 2015

I’m trying to make Twitter Chats more of a priority for my blog. They’re a great way to meet other bloggers and get some ideas of how to grow your blog.

So, what the heck are Twitter chats, and how do they work?

How to Use Bloglovin’ to Organize Your Blog Life

July 15, 2015

If you’re interested in blogging, whether you write your own or just love reading them, you’ve probably heard of Bloglovin’. I check my feed every day, as I have since I opened my account back in 2014. But it wasn’t until recently that I realized how to use Bloglovin’ to organize my blog life.

Human Rights and Social Marketing

April 1, 2014

As a marketing professional, I’m always interested in new approaches companies use to get their name and product out there. I’m constantly critiquing commercials and social media posts in my head, keeping track of ideas that I like and things that I don’t.

This week while I was watching television during lunch, I noticed a commercial that promoted a strategy I really didn’t like. It has to do with human rights, so it a) is important to be and b) is relevant enough to share on Common Good.

The commercial was promoting the commitment ConAgra Foods and P&G have made to ending child hunger. They have partnered with Feed America, the nation’s largest domestic hunger relief organization, in their Child Hunger Ends Here campaign.

At this point, I’m all for this campaign. I think it’s great that large companies are bringing attention to child hunger in the United States and donating money to provide meals to children.

But wait. That’s not exactly what they’re doing.

Social Media

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