Graphic Design

How to Save Time with Custom InDesign Page Sizes

October 26, 2016

InDesign is an amazing tool for so many things--ebooks, worksheets, even buttons for your website! But how can we save time with InDesign? By creating custom InDesign page sizes! Click through for the tutorial!

Hey—want some one-on-one help getting this set up? Book a 20-minute consultation and we can work through it via video chat!

If you’ve been reading And Possibly Dinosaurs for a while, you know that two of my favorite things are saving time and InDesign. So I’m super excited to share an awesome way to save time with InDesign: custom InDesign page sizes!

Whenever you open an InDesign document, it’s traditionally going to auto-fill your page size as a single-page, vertical letter-sized document. You can choose other options that have already been created for you, like Tabloid, Legal, and Half Letter. But what if you’ve got a custom size you’d like to be able to easily select from the drop-down menu without having to look up the dimensions each time?

That’s where custom InDesign page sizes come in! You can tell InDesign what page sizes you’d like available, and it will show them in the Page Size drop-down menu for you. Pretty awesome, right?

Vector vs. Raster: What’s the Difference and Why Should You Care?

August 24, 2016

When it comes to graphic design, quality is super important. Not just the quality of the designs, but the quality of the images themselves.

You want the lines to be nice and crisp, not blown out and pixelated.

So, how the heck do you do that? With vectors!

9 Ways InDesign Will Make Your Life WAY Easier

July 20, 2016

We’re all on the hunt for ways to make our lives easier, right? We’ve got things we need to do and things we want to do, and they don’t often intersect.

Well, good news. If you’re a blogger spending way too much time trying to grow your email list or increase your page views, InDesign can help. Here are 9 ways it will make your life WAY easier.

5 InDesign Tools that Will Help You (Finally) Get Your Ebook Published

March 18, 2016

This post contains affiliate links that I could make commission off of. All opinions are my own. Learn more.

We’ve all got dreams for our businesses. For a lot of us, that means getting published. Whether that means a book deal with a publisher or selling an ebook published on your own, there’s a lot of work that goes into it.

Not only do you have to actually write the thing, but someone’s gotta design it. Sounds intimidating, right? Well, I’ve got good news.

It’s super easy to design and publish an ebook on your own.

Don’t believe me? Here are five different InDesign tools you can use to finally get your ebook published.

6 Ways to Take Your Content Upgrades Up a Notch

March 14, 2016

Content upgrades are an awesome tool to grow your email list. But here’s the thing: if you’re not sharing helpful content in those upgrades, the people who download your content upgrade are likely going to unsubscribe from your email list and stop reading your blog.

So, how can you take your content upgrades up a notch? It’s actually not as hard as it sounds. Here are six ways you can do it today.

Photoshop vs. InDesign: Which Program Should I Use, and When?

March 10, 2016

This post contains affiliate links that I could make commission off of. All opinions are my own. Learn more.

It’s no secret that I absolutely love Adobe’s products. But I’ve always had a Photoshop vs. InDesign rivalry going on in my head.

I’m super comfortable with both programs, but I keep going back and forth on which program I should use for certain projects. Some days, Photoshop makes more sense. Others, InDesign does.

So, I’ve made a comprehensive Photoshop vs. InDesign Guide on which program you should use, and when.creaa

7 Blogging Tools That Helped Me Grow My Blog

March 8, 2016

This post contains affiliate links that I could make commission off of. All opinions are my own. Learn more.

Growing your blog is on every blogger’s wish list. And because of this, that’s the #1 sales pitch of most blogging tools, be they products or services.

So, among all of the crap, how do you tell which blogging tools are helpful and which ones aren’t worth the investment?

Experience. Whether it’s your own experience or someone else’s.

So today I want to share the seven blogging tools that have helped me grow my blog over the last 2+ years.

Adobe Creative Cloud: Why It’s is Worth the Investment

March 1, 2016

This post contains affiliate links that I could make commission off of. All opinions are my own. Learn more.

If you haven’t already heard, graphic design is my jam. Ever since high school, I’ve loved Photoshop and InDesign, and I’ve been investing in the programs since college. (Read: lots of $$.)

So, when Adobe unveiled Adobe Creative Cloud, I was… uncertain. An internet-based subscription? I don’t want to have to be connected to the internet to use my favorite programs. I prefer to stick to my $400 investment (thanks, student discount!) every year for the most up-to-day version, thank you very much.

Oh, past Caitlin. You were such a naive, beautiful, powerful musk-ox.

Turns out Adobe Creative Cloud is like… the best thing ever. My life has been changed for the better. So, why is Adobe Creative Cloud worth the $50/mo investment? Let me tell you…

7 Things Every Blogger Needs to Know About InDesign

February 18, 2016

This post contains affiliate links that I could make commission off of. All opinions are my own. Learn more.

There are a lot of great tools out there for bloggers to use. Plenty of them are talked about everywhere: Leadpages, Photoshop, Mailchimp, ConvertKit, etc. But it seems like a big one is missing from the discussion: InDesign.

A sister program to Photoshop, Adobe InDesign is an amazing tool for bloggers and business owners. It can be used for a ton of different things: content upgrades, ebooks, image templates, and more.

So, why isn’t anyone talking about it? And what all do you need to know about InDesign as a blogger or business owner? Well, let me tell you.

Blogging on a Budget: Creating Your Own Images + Content Upgrades

February 16, 2016

Blogging on a budget is super important for a lot of bloggers out there, myself included. It’s a hobby that can get expensive fast, but only if you let it.

So, how do you go about cutting costs on your blog without taking away anything from your readers? Lots of ways! My favorite, though, is creating your own images and content upgrades. And I promise, it’s a lot easier than it sounds.

Things to Avoid in Your Blog Post Images (plus a FREE template!)

February 10, 2016

Imagery is super important for blogs. You need to have the right blog post images to get people to your blog and keep them there.

Bad blog post images can really turn people off to your blog, even if you’re sharing awesome content. So, how do you create a good blog post image? By avoiding these 11 things.

How + Why You Need to Create a Media Kit for Your Blog (plus a free template!)

January 22, 2016

One of my favorite parts of blogging is collaboration. I’ve gotten to meet a lot of amazing brands and bloggers thanks to And Possibly Dinosaurs, and I wouldn’t trade that for the world.

But how do you set up these collaborations? Lots of ways. I’ve used social media, cold emails, and even some advertising sites.

But one thing is pretty common when it comes to collaboration: the brand or blogger you’re reaching out to is going to want to know why they should work with you. And that’s where a media kit comes in.

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